Because it's not just a burger, it's a business you can be proud of. Since 1989, Burger Wisconsin has been doing things the right way: fresh, gourmet food, a genuine neighbourhood feel, and a brand that loyal customers actually love. When you own a Burger Wisconsin, you get the independence of running your own store backed by the systems, experience, and know-how of a brand that's been at it for over 35 years. Real food. Real community. Real opportunity.

We're not looking for corporate suits - we're looking for people who show up, roll up their sleeves, and genuinely care. The best Burger Wisconsin franchisees love hospitality, take pride in great service, and want to lead a team well. You don't need to be a chef. You do need to care about good food, good people, and doing things right. Resilience, people skills, and a willingness to back proven systems will take you a long way.

Helpful? Sure. Essential? Not at all. What matters most is that you're motivated, practical, and ready to get stuck in. Burger Wisconsin's training and support are built to take you from keen to confident - whether you're a seasoned hospitality pro or a sharp operator from a completely different background.

Indicative capital costs sit between $150,000 and $250,000, plus a Franchise Grant Fee of $24,000 to $30,000 - both figures depend on the individual site and franchise term. Your upfront fee buys you access to the full Burger Wisconsin system and intellectual property for the term of your agreement, and includes comprehensive initial training. There's also an ongoing marketing fee contribution (4% of revenue) that supports the brand-wide ad fund, along with other fees under the franchise system, including a 6% royalty fee. Full details are provided as part of the formal franchise documentation.

You'll get the full kit. Before opening, you'll go through hands-on training covering everything from operations and food prep to team management and systems - so you can hit the ground running with real confidence. And it doesn't stop at launch. Burger Wisconsin provides ongoing support across operations, marketing, with regular guidance to help you keep growing and getting the most out of your business.

Absolutely. We're with you from the ground up. That means support with site assessment, lease negotiations, restaurant design, equipment specification, project management, pre-launch planning, and being right there alongside you through opening week. You're in business for yourself, but you're not doing it by yourself.

Yes - and that's by design. Your Burger Wisconsin is your own business, and we expect you to be hands-on in running it well. At the same time, you'll be operating within a proven franchise system, which means following brand standards and procedures that keep quality consistent across the network. It's the best of both worlds: independence with the backing of a brand that works.

Opportunities can come in a few different shapes - an existing restaurant ready to change hands, a site already identified by Burger Wisconsin, or a new territory that's still taking shape. We also welcome enquiries from people who've spotted a location themselves or have a particular area in mind. The best way to find out what's on the table is to get in touch - our team will walk you through what's available and where you might fit.